Cost per click is the amount google pays for a particular click that was generated on an ad on your website. This is not constant and can vary a lot depending on various factors. It can be as low as $0.01 (which is not uncommon) and be as high as $20 (it can be even… Read More »
Adsense Cpc Cpc or cost per click is the amount of money you are paid for each click that occurs on the adsense ads. Higher the cpc higher the earning per click. So publishers are always looking for ways to increase their cpc. So what does cpc depend on. Simply put, it depends on the… Read More »
Most if not all adsense publishers are looking for ways to increase their ctr (click through rate) to increase their adsense earnings. Ctr is the percentage of clicks per 1000 impressions. In other words increasing ctr means to increase the number of clicks at the same level of traffic (visits or pageviews per day or… Read More »
One common adsense optimisation technique is to block low paying ads. The adsense interface allows users to block whole categories of ads like travel&tourism, real estate, health etc. Although the google adsense does try its best to serve the most relevant ads for a website based on its topic, keyword and content but sometimes when… Read More »